Inheritance just gives an introduction and passion does everything in establishing him/her as a star in film industry. Sai Dharam Tej is one such person who had a strong background and two films old, strives to establish himself in the industry. Harish Shankar is a director who doesn’t care about his past and keeps on making films in his own way without any change. Noted as a producer with a good taste, these days “Dil Raju” invests more on a movie that does good business rather than producing a movie with a good content. So, these three people came up with a deal to the audience named “Subramanyam for Sale” in which Regina Cassandra is the lead actress. Let’s have a look into their business…
An NRI Subramanyam (Sai Dharam Tej) doesn’t hesitate to sell himself for the sake of dollars. He comes across Sita (Regina) who Is stuck with a problem. The story deals with that problem and how Subramanyam deals with it.
It’s an old story line which appeared in lots of Telugu films yet Harish came up with his own style of characters. Subramanyam’s character was designed well with a sort of commercialism and selfishness, portrayed by Tej with ease. Sita’s character wasn’t given enough consideration though it appeared to have an individuality with its frequent dialogue “Seetha tho antha easy kaadhu!” Singer Sunitha’s dubbing brought Sita closer though.
As said above, Harish didn’t change his filmmaking style though his previous work “Ramayya Vasthavayya” gave him a strong blow. He couldn’t refrain himself from his double meaning dialogues, unhealthy sarcasm of quoting other directors’ movies etc. He should come out of a feeling that criticizing other actors and movies with his actors and dialogues entertain the fans well. It’s a kind of immaturity.
The above stuff appears often in the first half yet it’s not an ignorable one. There are some sequences like “Made for Each Other” contest which provided ample entertainment for audience with energetic performances of lead pair. There are commercial elements like songs and action sequences which constituted the first half.
Second half’s narration was felt better with a nice comic timing of Tej and Fish Venkat, when compared to that of first one. Though it’s a regular screenplay with a family backdrop Tej’s energetic performance was appreciable. I liked the scene where he sings “Sita tho Veezee kaadhu” and “Fish Venkat” entertained with his butler English. The right placement of song “Guvva Gorinka Tho” entertained more without ruining its original 1980s feel, shot in scenic Grand Canyon with a nice choreography. This can be said as the best song of this film.
Finally, making all the introduced antagonists into comedians and an extended melodrama at climax, “Subramanyam for Sale” is “not” a good business deal for movie lovers but Sai Dharam Tej’s energetic performance can help doing its own business.
Coming to performances, this film is a one man show of Tej who was appreciable though there are traces of his family members like Chiranjeevi and Pawan Kalyan In his modulation and body language (Is it purposeful or a coincidence?). His energy in dances was outstanding. Regina got a character which is not so good but not ignorable. She does ample justice to the role given. Remaining senior artists like Suman, Nagababu, Naresh, Brahmanandam and noted people like Ajay, Rao Ramesh, Jhansi failed while Fish Venkat was entertaining. Adah Sharma got a guest role which wasn’t so impressive<span “font-family:”gautami”,sans-serif;mso-ascii-font-family:=”” calibri;mso-ascii-theme-font:minor-latin;mso-hansi-font-family:calibri;=”” mso-hansi-theme-font:minor-latin;mso-bidi-font-family:gautami;mso-bidi-theme-font:=”” minor-bidi”=””> due to a silly flashback attached to her character for which Harish has to be blamed.
- Sai Dharam Tej. As said above, his ease in performance and energetic dance movements were heart of the film. He has a bright future ahead if he stops imitating his own family members and if he tries to stand on his own by selecting good characters. He should also slow down his dialogue delivery a bit.
- Ram Prasad’s Cinematography. All the visuals are feast for eyes in this film. The aerial shots in “Guvva Gorinka Tho” were good in addition to the scenes shot in America.
- Mickey J Meyer’s Music. For the first time in his career, Mickey succeeded in giving mass tunes.
- Production Values. Dil Raju’s production values are the most eminent part of this film. The entire film was shot in scenic locations like Grand Canyon and nicely erected sets.
- Harish Shankar’s Story, Dialogues & Direction. This is the biggest lowland for this film. Harish should seriously stop writing double meaning dialogues and criticizing others’ films and works in his films. He should make an independent film which doesn’t rely on these things.
- Wasted characters and senior artists.
- Extended melodrama at the end was not appealing.
- Conflict introduced as a serious one, turned into funny and unconvincing.
A Telugu version of this review can be found here.